Tag: ephemera

Historic Trade Cards, Milwaukee Public Library

In the late nineteenth century, one of the most prevalent and eye-catching forms of advertising could fit easily in your pocket: the trade card. Retailers and manufacturers distributed small printed cards, known as trade cards […] 

Grand hotels

This gallery offers a closer look at some of the state’s grandest hotels and resorts built between the 1870s and the 1940s. Some, like Oakton Springs in Pewaukee, have long since vanished; others, like the […]